GfK - An NIQ Company

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GfK - An NIQ Company company description

Growth from Knowledge. For over 89 years, we have earned the trust of our clients around the world by solving critical questions in their decision-making process. We fuel their growth by providing a complete understanding of their consumers’ buying behavior, and the dynamics impacting their markets, brands and media trends. In 2023, GfK combined with NIQ, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights - delivered with advanced analytics through state-of-the-art platforms - GfK drives “Growth from Knowledge”. For more information, visit GfK.com.

• Employee count

  11813

• Industry

  Market Research

• Headquarters address

  Sophie-Germain Straße Bavaria Nuremberg

• Country

  Germany

• Company website

  https://gfk.com

Key Employees

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