Onida

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Onida company description

It all began with just a vision. In the year of 1981, Mr. GL Mirchandani and Mr. Vijay Mansukhani started a company called MIRC Electronics Limited with just a goal of manufacturing television sets and going beyond convention. The company with its unique advertising campaign captured the emerging Colour Television (CTV) market which was accentuated by the New Delhi Asian Games in 1982. The CTV‟s were not only the trend setters, but their design, aesthetics and Devil campaign became a signature for research and case studies at various business schools. With the change in the retail format & to leverage its distribution strength, new product categories were introduced like Washing machines (WM), Digital Video Disc (DVD) players, Air Conditioners (AC), Microwave ovens (MWO), Flat panel TVs, Mobile Handsets (MO) & more recently LED Lighting Our products are delivered to customers through distributors & dealers from our 35 warehouses located across the nation. we have also expanded our distribution system through the emerging Modern trade format. Innovation is in the DNA of the organization. Be it product innovation, starting from the first CTV with docketable remote control to I care in LED TV, Indian auto cook menu in the MWO, Pre-cool in AC, or the Brush in its WM it has introduced many „‟Firsts in the world features‟‟ across product categories. Today, ONIDA is one of the most recognized brand in home appliances in India.

Key Employees

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************
Operations Manager
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Z
Ziyaul Rahman
Senior Executive Legal & Secretarial
M
M Mayank Saxena
Sales
V
Vilas Gayakhe
Sr Manager R&D
N
Nikhil Kulkarni
Executive Engg.- R & D
A
Amol Patil
AGM Human Resource & IR
A
Ashwini Chavan
Human Resources Executive
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Recently updated team members of Onida

R
Ramdas Khedkar
B
Bhavesh Parekh
Busienss Head General Manager for Washing Machine ,Microwave Owen and CTV
S
SUNIL SHANKAR
BUSINESS HEAD
R
Rajbir Singh
HEAD IT
D
Divyaa Londhe
L
Lokesh Sikka
Whole Time Director | CHRO | Vice President
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