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Regarded as ‘the Prince of Indian cuisine’, Zorawar Kalra, after the successful exit from his maiden venture credited with introducing one of the most awarded regional cuisine restaurant concepts in India, launched Massive Restaurants Pvt. Ltd. in December 2012. Massive Restaurants, spearheaded by Mr. Kalra and mentored by his illustrious father & Czar of Indian Cuisine - Jiggs Kalra, was established with an aim to develop India’s premier brands of restaurants that specialize in targeting all segments of the market, while showcasing the evolution of Indian cuisine and putting Indian food on the global palate permanently. The Company currently operates under three critically acclaimed, multi award winning brand verticals of premium Fine-Dining Restaurants with the signature Masala Library by Jiggs Kalra, the Smart-Casual Dining Restaurants with the brand Made in Punjab and the modern Indian bistro concept Farzi Café. With the launch of its new modern pan-Asian bistro concept Pa Pa Ya, Massive Restaurants aim to completely reinvent Asian cuisine on a global scale. Massive Restaurants is also working towards introducing a new signature gourmet Indian confectionery concept, which will also be a signature “Jiggs Kalra” to be introduced to Indian diners, shortly.
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